Manila Design Week: Building a Cultural Institution
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Manila Design WeekMetro ManilaArts & Culture

Manila Design Week: Building a Cultural Institution

How a small exhibit became a week-long citywide celebration

Share:
50,000+
Annual Attendees
+900%
100+
Events
+400%
7
Days Duration
+6 days
₱15M
Annual Revenue

1The Challenge

Manila Design Week started as a passion project—a one-day design exhibit in a small gallery. As interest grew, the founders wanted to expand into a multi-day festival but faced significant operational challenges.

Managing multiple venues, coordinating with dozens of participating designers and brands, handling varied ticket types, and maintaining quality control seemed overwhelming without a dedicated team.

2The Solution

Experia provided comprehensive festival infrastructure:

Multi-Venue Ticketing: Unified ticketing across 20+ venues with venue-specific access controls
Partner Portal: Self-service tools for participating brands and designers to manage their events
Sponsorship Framework: Tiered sponsorship packages with deliverable tracking
Marketing Support: Integrated CRM for attendee engagement and sponsor reporting
On-Ground Operations: Check-in systems and real-time attendance tracking across all venues

3The Results

After partnering with Experia:

Grew from 1 to 7 days: Full week of programming across Metro Manila
100+ events: From workshops to exhibits to parties
50,000+ attendees: 900% growth from initial 5,000
20+ venue partners: Galleries, studios, and event spaces
Recognized as premier cultural event: Media coverage and government support
CreatorOS handled everything—ticketing, check-ins, and attendee management. It let us focus on creating amazing experiences instead of worrying about operations.
J
James Reyes
Event Director, Manila Design Week

Tags

FestivalArts & CultureMulti-Venue

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